How ChatGPT will help you’re employed extra effectively and generate extra leads

ChatGPT, the AI chatbot, has taken the world by storm over the previous few months. It took Netflix 3.5 years to achieve a million customers, Fb ten months and Spotify 5 months. ChatGPT acquired to the primary million customers in 5 days. In two months after that, ChatGPT reached 100 million energetic month-to-month customers.

However first issues first. 

What’s synthetic intelligence (AI)?

Synthetic intelligence refers to laptop methods designed to carry out duties that normally require human intelligence, akin to recognizing speech, figuring out patterns or making selections. 

By its personal description, ChatGPT is “an AI-powered chatbot developed by OpenAI, primarily based on the GPT (Generative Pretrained Transformer) language mannequin. It makes use of deep studying strategies to generate human-like responses to textual content inputs in a conversational method.”

With a whopping 175 billion parameters, GPT-4 (the most recent model of GPT) is the biggest and strongest language-processing AI mannequin thus far.

Is ChatGPT free to make use of?

Sure, the essential model of ChatGPT is free to make use of. OpenAI additionally has a paid, premium model known as ChatGPT Plus that prices $20 per thirty days. ChatGPT Plus supplies entry throughout peak instances and first entry to new options. 

How do I entry ChatGPT?

You possibly can entry it on its website. No downloading of software program or an app is required. The primary display screen greets you with “Examples,” “Capabilities” and “Limitations.” We are going to get to examples in additional element later on this article. For now, let’s give attention to capabilities and limitations.

Not like a search engine like Google, the place each search wants to start out from scratch, ChatGPT can take follow-up directions. For instance, you possibly can ask ChatGPT, “Plan my journey from London to Paris and embrace the highest locations to go to if I’m staying for a day.” When it responds with the plan, you possibly can ask it to “Give a price estimate of the journey however exclude visiting Eiffel Tower.” ChatGPT is aware of what it answered as a part of the sooner query and adjusts the response accordingly.

As for the “limitations,” it’s not all the time right, and far knowledge has not been up to date after 2021.

ChatGPT for lenders

A number of use instances exist for mortgage corporations and mortgage officers to make use of ChatGPT and AI.

AI chatbots will help enhance customer support by offering 24/7 assist, lowering response instances and dealing with routine inquiries. 

AI can be utilized to offer a extra customized expertise for mortgage prospects. By analyzing buyer knowledge and conduct, AI can determine particular person preferences and desires, permitting mortgage corporations to tailor their providers to every buyer’s distinctive wants.

AI also can assist with danger administration and fraud detection by enhancing knowledge accuracy.

And I can go on and on about this.

However since I’ve restricted house and you’ve got restricted time, let’s dive into the highest two duties that may make you extra environment friendly and productive and make it easier to generate extra leads.

Activity #1 – Social media administration

ChatGPT can carry out just about any job with regards to social media. Let’s begin by asking it to create a content material calendar for every week (you are able to do this for a month or perhaps a yr)

That’s two posts a day for seven days straight. However I wished extra than simply the concepts; I wished it to do extra work. So, right here’s what I requested it to do.

I discovered {that a} tad boring. So, I had a follow-up job.

It will possibly additionally write the identical script in Spanish or dozens of different languages.

Listed here are a few of the capabilities of ChatGPT with social media advertising and marketing:

  • It will possibly create a content material calendar that can assist you plan what sort of content material will work greatest for you
  • It’s going to write a lot of the content material for you
  • It will possibly revise the content material in any tone you would like when you have already written it, even including a contact of humor
  • For movies, it could possibly counsel simply the title and the outline, or it could possibly write the script of the whole video (as evidenced above)

Activity #2 – Electronic mail advertising and marketing by persuasive copywriting

ChatGPT can write unique emails and reply to emails. These are totally different out of your plain boring emails. They are often persuasive, use gross sales closing strategies and sound like a authorized draft, as referenced in a CNN news article about an agent named Asion:

Lately, a consumer reached out to Asion with an issue: the lady had moved right into a pre-construction residence and couldn’t open her home windows. She had tried to contact the developer for months with no response. Asion ran a replica of one among her emails by ChatGPT, asking it to rewrite it with an emphasis on the legal responsibility implications.

“ChatGPT wrote it as a authorized challenge and impulsively, the developer confirmed up at her home,” he mentioned.

Let’s have a look at one other instance.

Then I requested it to write down the identical electronic mail utilizing a distinct persuasive framework. So, you possibly can decide and select the model you want higher.

How one can get higher solutions from ChatGPT

Whereas that is as straightforward as typing a search term on Google, the trick to getting higher outcomes is writing higher prompts (directions). 

Right here is the anatomy of an ideal immediate:

Simulate Persona -> Activity -> Context and/or Constraints -> Aim -> Format Output

Go from a good immediate like “Give me good social media advertising and marketing concepts” to an incredible immediate like “For a mortgage officer in Dallas, Texas, create a social media advertising and marketing technique for every week to interact the viewers with concepts for posts, tales and movies” utilizing the anatomy of an ideal immediate talked about above. 

Need to see extra case research? Obtain the free book “ChatGPT For Lenders” on